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In Newark, Ohio, the Longaberger Basket Building stands as one of the most unusual office designs ever created. Seven stories tall and crafted with steel and stucco, it was designed as an exact replica of the company’s iconic woven basket. The vision was bold to transform branding into architecture and turn a product into a landmark. #LongabergerBasket #OhioArchitecture #BasketBuilding #SteelAndStucco #ArchitecturalLandmark #BrandingThroughDesign #QuirkyArchitecture #CulturalIcon #ChapterOfDesig
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In Newark, Ohio, the Longaberger Basket Building stands as one of the most unusual office designs ever created. Seven stories tall and crafted with steel and stucco, it was designed as an exact replica of the company’s iconic woven basket. The vision was bold to transform branding into architecture and turn a product into a landmark. #LongabergerBasket #OhioArchitecture #BasketBuilding #SteelAndStucco #ArchitecturalLandmark #BrandingThroughDesign #QuirkyArchitecture #CulturalIcon #ChapterOfDesig
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Architecture Update on Instagram: "The Longaberger "Basket Building" 🧺, Ohio, USA This 7-story office is shaped like a giant picnic basket! Built in 1997 as Longaberger Company’s HQ at a cost of $30 million. Its handles weigh 150 tons and are heated to prevent ice damage. A rare example of novelty architecture + branding in real life. Today, it’s a tourist spot with future plans for hotel/office use . . . . ..... . . . . . . . . . . . . . . . .. #fact #knowledge #knowlwdgevideo #factvideo #fact
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