Gambling operator Bet365 has become the official team sponsor of two top-tier German Bundesliga clubs – VfB Stuttgart and Hamburger SV.

A tender process to run the Indian Super League is to set to be launched in the coming weeks, following an agreement between the All India Football Federation (AIFF) and Football Sports ...

Australia’s Supercars championship has struck a new multi-year media rights deal with Foxtel and the Seven Network.

Dubai Basketball has sealed its first major sponsorship deal since engaging M+C Saatchi Sport & Entertainment, with Audi and Al Nabooda Automobiles teaming up with the club.

Media conglomerate MNC and telco Telkomsel have renewed their media rights in Indonesia to the German Bundesliga for the 2025-26 season. In its new agreement, MNC has committed to showing all ...

The UK’s Competition and Markets Authority (CMA) is pressing ahead with a probe into Sportradar’s planned takeover of rival betting and sports data business IMG Arena.

DAZN has struck a multi-year deal for exclusive NFL rights in Spain, while committing to its Liga F coverage for another season.

Red Bull Racing has signed cosmetics brand Anastasia Beverly Hills as the first standalone sponsor for its teams in F1 Academy, Formula 1’s women’s competition.

The International Cricket Council (ICC) has added Google as its latest women’s-only global sponsor in a wide-ranging deal covering several of the technology giant’s brands.

The Argentinian government has refuted claims that TV Pública, the publicly funded national broadcaster, will not enter the bidding for the free-to-air media rights to next summer’s Fifa World Cup.

Uefa has received four formal bids to host the 2029 Women’s Euro – a joint application from Denmark and Sweden, and single ...

Red Tiger, the agency founded by former Manchester United executives Richard Arnold and Laurence Miller, has won the mandate to drive the commercial strategy for Rock ...