Publicis Groupe led the H1 North American media holding company rankings, while its Digitas agency took the top spot among ...
The Clear Labels Act was designed to alert consumers to where their drugs are coming from. After two major changes to the ...
‘A clear watering down’: Drug transparency bill stripped of critical provisions ahead of Senate vote
The Clear Labels Act was designed to alert consumers to where their drugs are coming from. After two major changes to the ...
The drugmaker designed “Because Ibsrela Can” with clear, static safety visuals after studying the agency’s recent objections ...
Pharma and healthcare marketing GEO strategies are currently focused on visibility and volume. But they’re missing the most ...
The expansion of MFN pricing; An apparent softening on China pharma deals; Anthropic sets up biology lab for AI drug program.
We’ve all witnessed artificial intelligence (AI) become rapidly embedded in the production, synthesis and dissemination of ...
As Californians have weathered relentless heat waves, state workplace safety regulators have repeatedly reminded employers to ...
As Californians have weathered relentless heat waves, state workplace safety regulators have repeatedly reminded employers to ...
The future in which pharma brands make fully AI-generated ads has arrived. AstraZeneca recently launched several AI-generated TV ads for its asthma and chronic obstructive pulmonary disease (COPD) ...
Novo teams up with Anthropic for AI drug development operation; ByteDance raises nearly $300M for AI drugmaking unit; How ...
When covering a conference of this size and pulling people aside for chats in between panels, you’re likely to get a wide array of opinions on where the industry is headed — especially when it comes ...
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