Pinterest is introducing a range of ad tools and experiences as it looks to get ahead in the AI age. The features, revealed at “Pinterest Presents” on Tuesday, will roll out in the coming weeks. One ...

Google monopolized online advertising and the remedy is a code of conduct. Seventeen months of post-verdict wrangling brought the industry to this point. Judge Leonie M. Brinkema ruled the online ad ...

Google has been quietly scaling a pay-per-value AI licensing scheme for publishers. But critics say the program looks less like a meaningful payout and more like a legal fig leaf. The tech giant, ...

Earlier this year, YouTube made a major infrastructure play to help iron out the operational layer of the creator economy. In the last week, the platform announced two major changes that will affect ...

An agent buying ads sounds great in theory to a lot of advertisers. Less cost, less complexity and ultimately less need for a human in the loop at all. Georgia-Pacific knows that better the most. It’s ...

Creators have spent years optimizing for social media algorithms. Now, they’re facing another digital hurdle in discoverability: AI chatbots. It’s not just shoppers turning to LLMs for product ...

As other DSPs move their business closer to clients, inadvertently or consciously avoiding agencies as middlemen, one is looking to recruit more agencies to its cause as it seeks to expand its client ...

Georgia-Pacific didn’t set out to prove a point about programmatic’s future in 2024. It set out to stop wasting money on 30-odd SSPs that all appeared to be selling more or less the same inventory.

The Trade Desk missed its second-quarter forecast. Advertisers buying on price, not value, are a big part of the reason why. So now it’s betting on measurement so clear they can’t keep doing it. Key ...

This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → This week’s Media Briefing unpacks the ...

This research is based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders. It’s available to Digiday+ members. More from the series → As the 2026 ...

Gaming’s next battleground isn’t consoles or subscriptions, it’s ad budgets. Electronic Arts and Xbox have already started chasing marketers. Now Sony’s lining up to do the same for PlayStation.