On Tuesday, Frazier inked another NIL deal and this time with the iconic brand Powerade. He was one of four players to ink ...

Georgia football QB Gunner Stockton has a growing portfolio of NIL deals, including a recent one that features his old ...

The name, image, and likeness (NIL) era has caused some serious consternation amongst college football fans. Pictures and ...

Powerade announced that it has completed NIL agreements with LSU quarterback Garrett Nussmeier, Arizona State quarterback Sam ...

Ahead of the start of the 2025 college football season, Texas A&M captain Taurean York signed an NIL deal with SeatGeek, he ...

A flurry of high-dollar NIL deals have come Manning's way as he takes the reins at Texas. The next closest athlete is $2.5 ...

Ohio State All-American safety Caleb Downs and his brother Josh - former North Carolina and current Indianapolis Colts wide ...

Blake Horvath is one of the top QBs in the country. But he's unique even among that group for a very specific reason. His ...

Utah coach Kyle Whittingham says college football's current system "is not sustainable." Is there a better way to handle ...

This summer, The Athletic asked 57 current football players about their first major purchase funded by an NIL check.

The landscape has constantly been changing for how collegiate athletes get paid for their name, image and likeness (NIL)."The ...

Revenue sharing and NIL are now the norm in college sports. Private equity, venture capital and Congress are circling, but ...