Apple Inc. AAPL is pushing deeper into on-device artificial intelligence, but investors buying the AI story through technology ETFs may also be taking on a less obvious risk: how much Apple they already own.

Apple already makes the two best wearables to upgrade with AI. It doesn't need a silly pendant.

Apple has paused development on a camera-equipped AI wearable, reports Bloomberg. The device was described as a pin or pendant that could be attached to clothing or worn around the neck. A camera would relay information about the wearer's surroundings to Siri,

At $11,299, the M5 Ultra's extra performance over the M5 Max model is only worth it for select buyers.

You can try the new AI assistant now.

Following Apple's iPhone launch event last week, the company is releasing a redesigned Siri AI, though users may have to sign up for a waitlist.

Apple today released the next generation of Apple Intelligence, powering Siri AI, an entirely new version of Siri, and capabilities that make the apps and experiences users rely o

The company's Whoop competitor is being prototyped internally, right as what an Apple Watch does is starting to change.

Apple is reportedly developing a 2029 AI server with two or four M8 Ultra chips and possible Nvidia NVLink Fusion networking.

Before Apple Silicon, the Mac’s professional future looked uncertain. Eight years later, Apple Silicon-based Macs have become unusually attractive for local AI, turning an old pro-computing concern into a new advantage.

I’ve been using Photoshop’s generative AI features to remove unwanted objects and extend photos since Adobe introduced them in 2023. They’ve been hit or miss for me, but they’re certainly a lot faster than the old-fashioned approach of masking ...