After numerous leaks, fans finally get an official look at LeBron James' upcoming Nike LeBron 23 signature sneakers.

There has been much speculation this summer that Nike Basketball was planning to release the "Immortalized" styles that its signature players wore on the court at the Paris Olympics last year. Out of ...

LeBron James is heading to China in September for the “Forever King Tour.” The event is organised with Nike. The visit is not a vacation; instead, it marks the 20th anniversary of ...

"Nike's signature roster features all-time greats, and I am incredibly proud to join some of the best athletes in the world," ...

Fans of the Indiana Fever guard have been clamoring for this almost since Clark signed with Nike in 2022. And while there’s plenty of love for the mark with its two interlocking Cs, ESPN reports a ...

Caitlin Clark debuts Nike signature logo and apparel line, with her first signature shoe set to release in 2026.

Caitlin Clark has dropped her official logo as a Nike signature athlete. It's the first step to a signature shoe, which is ...

Former Iowa star Caitlin Clark was announced as a signature athlete with Nike on Monday, Aug. 25, with the premier sports ...

Endorsement deals have become a major part of the basketball industry. Shoe deals end up being by far the biggest endorsement ...

Carlos Alcaraz in Louis Vuitton, Coco Gauff in Miu Miu, Jannik Sinner in Gucci: Forget actors, fashion brands are falling ...

Los Angeles Lakers forward LeBron James and Nike have announced details for the 'Forever King Tour' of China in September 2025.

Los Angeles Lakers forward LeBron James teased a new all-gold colorway of the Nike LeBron 23 before its release date.