The “Bronny” colorway carries forward the lightweight construction and durable traction of the NXXT Gen model, which was specifically designed to handle the fast-paced nature of today’s game. This ...

Los Angeles Lakers star LeBron James is getting roasted this week over his latest ad for Nike promoting his new sneaker.

Nike is set to honor LeBron James ‘s monumental scoring record with an official release of the LeBron 23, dubbed the “40K Gold” colorway. The new signature sneaker celebrates King James as the first ...

Starting off Bronny James' list of his favourite NBA players ever, is Anthony Edwards. The Minnesota Timberwolves star has ...

Kendrick Perkins is a huge fan of the Jordan Brand. However, the 2016 NBA champion turned ESPN personality isn’t getting paid anymore for wearing the brand created by NBA legend Michael ...

The Los Angeles Lakers player LeBron James debuted the dramatic teaser film for his brand-new 'LeBron XXIII' sneakers. , Basketball, Times Now ...

In anticipation of his 23rd signature shoe with the Swoosh, Nike and LeBron James cooked up a new ad campaign that's sure to ...

LeBron James has never been shy about embracing the weight of his legacy, but his latest Nike ad might be his boldest ...

LeBron has been the face of the league for two decades. During that time, he's been arguably the biggest name on Nike's roster as well. And the brand recently released a new ad featuring the Los ...

LeBron James has officially committed to at least one more season with the Los Angeles Lakers, exercising his $52.6 million ...

Nike and Los Angeles Lakers star LeBron James have released a Forever King teaser for the LeBron XXIII, set to release in October.

Nike Basketball unveiled a very dramatic hype video on Monday for the upcoming LeBron XXIII sneakers, with the Los Angeles Lakers star donning a crown and quite the scowl.