Campaign Brief Asia

BLKJ Havas dominates Effie Singapore Awards 2026 with Grand Prix and five Gold: BBH, TBWA and Grab Creative Studio also perform strongly

BLKJ Havas Singapore has been awarded the inaugural Effie Singapore Grand Prix for ‘Brewlander AI Irresponsibly’, and also ...
Campaign Brief Asia

The Secret Little Agency turns Singapore into a world of colour for DBS Chromo Card launch

To launch its new DBS Chromo Card created for young adults aged 21 to 29, DBS Bank has unveiled “Live in Full Chromo”, a bold ...
Campaign Brief Asia

Bestads Best of the Week Reviewed by Claudi Potter, Executive CD, Joe Public, London

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medium - ...
Campaign Brief Asia

Whoscall and Sour Bangkok turn the victims of missed calls into an anti-scam campaign

Sour Bangkok has teamed up with Whoscall, a leading caller ID app, to launch 'We're Begging You', a campaign highlighting an ...
Campaign Brief Asia

Nestlé appoints WPP to lead end-to-end content operations across Greater China

WPP has been appointed by Nestlé to architect and operate a new end-to-end content operating model spanning all of its brands across Greater China. The partnership follows a highly competitive pitch ...
Campaign Brief Asia

De’Longhi enlists Brad Pitt and 16 dogs for new Spike Jonze-directed campaign via LOLA Madrid

Starring Brad Pitt, De'Longhi's latest campaign via LOLA Madrid, showcases the unparalleled importance of cultivated coffee ...
Campaign Brief Asia

VIRTUE Asia bolsters strategy team with Cherish Lee appointment and Marie Lee promotion

VIRTUE Asia has strengthened its strategy leadership, appointing Cherish Lee as Strategy Director following her return to ...