MSNBC will change its name
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MSNBC Will Now Be Called MS NOW After Splitting Off from NBCUniversal. Here's What It Stands For
On Monday, Aug. 18, the cable news channel revealed it has rebranded amid its exit from NBCUniversal. MSNBC will now be called My Source for News, Opinion and the World, or MS NOW.
MSNBC announced a new name for the network on Monday after being thrown out of the NBCUniversal club and forced to drop both the NBC and the peacock logo from their branding. The network’s new name will be MS NOW.
The network will rebrand as MS NOW as a result of its move from Comcast to Versant. As a result, MS NOW and other channels involved in the move will lose their NBC peacock logo, as Comcast owns NBCUniversal.
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MSNBC To Rebrand As MS Now And Drop Peacock Logo As Versant Separates From NBCUniversal
MSNBC will change its name later this year as part of Versant’s separation from NBCUniversal, according to CNBC. The political news network will drop the peacock logo and rebrand as My Source News Opinion World,
MSNBC is changing its name to MS NOW (short for My Source for News Opinion and the World). MSNBC will have a new name as it seeks to carve out an identity that will have it competing for scoops and news with current corporate sibling NBC News following the spin-off of the bulk… pic.twitter.com/3QOvpP8ZBL
CNN's Marcus Mabry, Crooked Media’s Madeleine Hareringer, and ABC News’ Scott Matthews are among the big names joining the executive suite. It is losing Steve Kornacki to NBC but gaining NBC's Jacob Soboroff (both had split their time in recent years.)
In addition to MS NOW, USA Network and Golf Channel will merge into a new USA Sports brand and CNBC will change its logo but retain its name
The new name and logo, which were brutally mocked online, are part of Comcast’s $7 billion spinoff of cable assets.
Comcast's looming spinoff of its cable assets is leading to a messy divorce between NBC News and MSNBC, which heavily relied on the Peacock network's news division.
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MSNBC to Rebrand as MS NOW in Corporate Split from NBC
MSNBC announced that it will rebrand as My Source News Opinion World, or MS NOW, later this year. The decision stems from its corporate divorce from NBC Universal, marking a new chapter for the liberal-leaning news network,
As NBCUniversal spins off its cable holdings, MSNBC is rebranding without the rainbow Peacock. When MSNBC spins off from NBCUniversal (NBCU) by the end of its year to become an independent company, it will have a new name and logo.
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