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Ferrero to take over US breakfast cereal giant Kellogg
WK Kellogg and Ferrero did not immediately respond to BBC requests for comment. WK Kellogg's shares surged by more than 56% in extended trading in New York on Wednesday after the reports. The deal could be worth double the firm's $1.5bn stock market value when ordinary trading ended.
The Daily Meal on MSN1d
22 Old School Cereals That Deserve A RevivalCereals are a popular breakfast food in the United States that most people (if not everyone) has had at least once, whether ...
Italy's Ferrero has continued its U.S. spending spree with its proposed acquisition of famous cereal maker WK Kellogg amid ...
Increasingly, breakfast-cereal makers are offering more nutritious, low-sugar options. The trick is trying to find them amidst the Cocoa Puffs, Frosted Flakes, ...
American breakfast cereals, a centerpiece of children's morning consumption, have steadily become unhealthier. As a result, kids have been exposed to detrimental amounts of sugar, sodium and fat, ...
Cookie-based cereals did not do well in this ranking, but somehow you figured the Girl Scouts would come through. Thin Mints, the cereal, tastes remarkably close to Thin Mints, the Girl Scout ...
This deal continues Ferrero's track record of acquiring and growing well-known brands to strengthen its North American ...
"GMA" looks into the reported megadeal that could see Kellogg's, the maker of your favorite all-American breakfast cereals, sold to an overseas owner.
Medium on MSN6d
7 Cereals with the Most SugarW hile breakfast is often considered the most important meal of the day, not all cereals provide a nutritious jumpstart. Many popular options are loaded with added sugar, making t ...
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