Sydney Sweeney and Labubus are both being "sold" to Gen Z in varying ways and experts share their take on why this generation is buying.

Trent, who serves in the U.S. Air Force, celebrated his recent promotion to staff sergeant in the 48th Munitions Squadron ...

Beyoncé has stepped into the denim spotlight once again, dazzling fans in a bold new Levi’s campaign just as Sydney ...

American Eagle Outfitters wanted to make a splash with its new ads starring actor Sydney Sweeney. The campaign has sparked a debate about race, Western beauty standards, and the backlash to “woke” ...

Lizzo playfully calls out Sydney Sweeney after actress becomes center of backlash for the company's ad campaign.

For years, right-wingers have tried to claim that actress Sydney Sweeney represents a victory over leftists, Democrats, and 'wokeness.' ...

As Sydney Sweeney remains mum on the backlash to her American Eagle jeans ad, a defaced billboard in SoCal claims she has new ...

Pollster Scott Rasmussen, moreover, highlighted that the only demographic groups that were more likely to see it as promoting ...

The actress was recently called a “butterface” amid the viral pushback to the jeans campaign, which has been labeled both ...

Sydney Sweeney's brother has broken his silence on her controversial American Eagle jeans ad. Newsweek reached out to Sweeney's representative for comment on Friday via email and Trent Sweeney via ...

Some fads end slowly, taking up to a generation to wane. Others are like lightning, bursting on the scene unexpectedly, ...

The development comes weeks after American Eagle launched their controversial ad campaign featuring the actress.