In an interview with PEOPLE, Eli opens up about going viral on TikTok, her Y2K-era pop aesthetic and finding fans in Doechii and Meghan Trainor among others.

TikTok star Natasha Allen's mom spoke out for the first time since her daughter's death, sharing an Audre Lorde quote on Instagram in honor of the late creator and her cancer journey.

From cookies to phone grips, brides-to-be with small followings are pitching companies for freebies. Some brands see a win-win; others call it tacky.

Natasha Allen, a social media personality who documented her five-year journey with cancer on Instagram and TikTok, has died.

The social media star, whose first child is due in two weeks, tells PEOPLE that she and husband Jon Bouffard are “cautiously ...