Instead of vanity metrics, the right bottom-of-funnel results can prove ROI for creator campaigns and show how a partnership ...

What happens if Avatar: Fire and Ash doesn’t make enough profit to convince Disney to bankroll Avatar 4 and 5? Creator James ...

Several key metrics seem to predict a coming bear market.

Disconnected systems, inconsistent messaging and fragmented data can leave customers confused or dissatisfied, which ...

Two forces drive results: demand signals (who lives and works nearby) and execution readiness (hours, staffing, inventory, ...

When you move from gut to data, you gain clarity and make better hires over time. You’ll make fewer mis-hires (which can cost ...

For many years, RevPAR was the primary performance metric for the hospitality industry. The calculations involved were easy to perform, the comparisons were sim ...

Poor SOC performance can cause burnout, human error, missed threats, & huge financial losses. Here’s what two experts learned ...

BYU bounced back in a huge way Saturday night, destroying a solid TCU team by 31 in BYU’s penultimate home game. Time will ...

Macaulay Culkin said during a recent stop on his “A Nostalgic Night with Macaulay Culkin” tour that he “wouldn’t be ...

Fueled by workforce reductions, which are in turn driven by AI, vendors are abandoning per-seat pricing and moving to ...

How to integrate energy-based safety with a tracking and measurement system not based on total recordable incident rate (TRIR), long the standard measure for OSHA and countless safety programs, was ...