TikTok has become a career-launching machine for hip-hop artists, reshaping how songs go viral and how fans discover new talent. Breaking into the music business before TikTok traditionally ...

In a thrilling collaboration, hip-hop’s Ashwin Gane teams with viral icon PP Cocaine on the “Like Me” Remix.

Dancehall-reggae artiste Mwata Modala has been gaining traction with the viral club-banger ‘Eh Gal‘ on the Shake It to the ...

In short: Their hip-hop moments regularly go viral and make the news cycle. With that being said, here are the 10 most powerful streamers in hip-hop right now.

When musicians hop on the phone for an interview with GO!, they’re usually either at their home or they’re hurtling down a highway toward their next show. Or in the case of Olive Klug, they ...