Direct mail marketing can generate leads and diversify your marketing strategy. Learn the benefits of postcards and letters in direct mail marketing.

Direct mail has proven again and again that it isn’t just surviving the digital era, it’s outperforming expectations. As marketers face rising acquisition costs, data privacy changes, and a growing ...

Direct mail is evolving, resilient, and more vital than ever, according to Winterberry Group's latest report, Delivering Performance: Direct, Digital, and the Dynamics Shaping the Future of ...

MINNEAPOLIS, Minn., July 15, 2025 (SEND2PRESS NEWSWIRE) — Direct mail is proving its staying power, according to new industry research commissioned by Franklin Madison Direct and conducted by ...

Working with their local post offices or professional list brokers, small business owners can create targeted sales mailings within their budget to maximize the success of their direct mail campaigns.

I sent out direct mail for the first time in a while the other day.I hadn't sent any since I first opened my practice, so it ...

In this industry, we love a good data set, especially when it shows that direct mail is back in business. So check out the just-released 2025 Benchmark Report from Franklin Madison Direct. What’s ...

When people think of direct mail, many probably imagine square pieces of paper like postcards or envelopes.Of course, that is one form of direct mail.However, there are ways to change the shape, ...

MINNEAPOLIS, Minn., July 9, 2024 (SEND2PRESS NEWSWIRE) — New industry research commissioned by SeQuel Response and conducted by ISG Research shows 61% of marketers have increased direct mail ...

New Winterberry Study Indicates 80% of Brands Increasing Direct Mail Spend: Is Your Print Business Ready? The direct mail marketing industry is redefining its value proposition for 2025, shifting from ...

As businesses adapt to consumer shopping habits in the post-pandemic world, it's important to evolve your direct mail marketing strategy to stay relevant and ensure your direct mail list converts.

We’ve all heard an urban legend or two in our time. Usually they are creepy tales told during sleepovers or over a campfire, like Bloody Mary. Legend has it that if you close the lights, look into a ...