Because the reality is: inclusion drives performance. It’s a growth strategy hiding in plain sight, says MCN's Sahar Zoghby.

The event brought together inspiring Emirati women from across industries, alongside mentors, colleagues, and friends.

Dubai Holding Entertainment's Al Anood Al Hashemi on the importance of putting culture at the heart of our organisations.

Retail media replaces vanity with value. Forget impressions. The real metrics are dwell time, add-to-cart rates, repeat purchases. The logic is closer to curating a playlist than to blasting a ...

City Films’ Joyce Hadife says DEI isn't a mood board, and it’s time for the industry to start living DEI in production.

Cicero & Bernay's Tariq Al Sharabi explores the strategies driving relevance and results for today's PR, events and experiential landscape.

To mark the occasion, Wio Bank is offering new female Emirati customers a six-month free subscription to Wio Business and Wio Personal.

Louis brings to AKQA experience spanning storytelling, digital experiences, and product and service innovation.

Brand campaigns should aim to be memorable, not necessarily viral in all aspects, says Cicero & Bernay's Tariq Al Sharabi.

The Future is Now returns to host the region's industry at the precipice of new age trends and tech in media and marketing.

Contrary to popular belief, mentorship isn’t just about giving advice. Truly impactful mentorship is intentional, engaged and mutually rewarding. When anchored in purpose, mentorship becomes a legacy ...

Representation matters, but hiring for optics and PR misses the point. Equality should be about choice, not quota,” says JWI's Adele Baxter.