On a quest to reach 400 clubs in five years, Workout Anytime is expanding by acquiring existing gyms. CEO Jerry Pugh says the brand takes… ...

Intent on becoming a lifestyle brand and not being boxed into a Pilates corner, Solidcore is taking its class the floor — and adding weight Solidcore is raising the temperature in the boutique fitness ...

Lauren Parker has been in B2B print and digital publishing her entire career. She has written thousands of business articles on consumer trends, retail, supply chain, lifestyle and apparel, ...

The future belongs to the businesses that see what’s coming before everyone else. The 2026 ATN Innovation Summit brought together the brightest minds across fitness, wellness, health, hospitality and ...

As HVLPs and luxury clubs pull away, mid-market gyms and boutique studios face mounting pressure to prove their value to consumers with more options than… ...

Debuting at IHRSA 2024, Technogym Check Up uses AI to assess physical and cognitive conditions, prescribing the ideal fitness program that adapts over time Technogym, the fitness industry’s only ...

Did you know the President of STRIDE Fitness, Jeff Stokes, created the first professional secret shopper service for the health & fitness industry? That’s just one of many awe-inspiring things ...

The San Diego-based brand reeled in a star-studded seed funding round as it launches its first large-scale campaign across the U.S. Cymbiotika, a bioactive supplement brand known for delivering ...

Together for a decade, the CR Fitness team’s story is one of relationships, perseverance and a deep-rooted commitment to building top-quality gyms From professional sports teams to blockbuster film ...

The partnership aligns with the human performance company’s strategic global expansion plans, including in Saudi Arabia where Ronaldo plays professionally Whoop has welcomed Cristiano Ronaldo as its ...

The fitness-racing giant’s latest deal gives many independent gym and studio operators a new way to program Hyrox workouts inside their facilities Following a breakout New York City event in 2024 that ...

With medical-grade features, smarter insights and a focus on healthspan, Whoop’s next-generation platform puts the science of aging into consumers’ hands Whoop has launched its most advanced devices ...