Photo Credit: Editor-in-Chief Sarah Kopit and Head of Research Seth Borko are the hosts of the Skift Travel Podcast. Skift Australian tourism officials aren't shy about stating their lofty ambitions ...

Australia continues to rely on billboard-style and cinematic advertising to promote itself as a destination. This approach, used for decades, presents a national image built around iconic sites and ...

Australia is ready to welcome U.S. travelers to the Land Down Under in a big way. Tourism Australia’s Vice President, The Americas and New Zealand, Chris Allison, sat down to talk about the launch of ...

Industry insiders weigh the implications of Omnicom’s reshuffling on clients, local markets and media operations.

Tourism Australia this month hosted Australia Marketplace, an event for the North American travel trade to meet with destinations and suppliers from Down Under. During the event, news editor Johanna ...