Miami-Dade will get nearly $1 million from the Grand Theft Auto marketing signage on the roof of the Kaseya Center. Worth it?

Crews are installing a massive "Welcome to Vice City" sign on the Kaseya Center as GTA 6 marketing ramps up across Miami.

Miami has a new addition to its skyline — a giant pink “Welcome to Vice City” sign on top of the Kaseya Center.The sign was ...

A Vice City marketing push has begun in Miami, Florida, with a sign welcoming visitors to the fictional setting of GTA VI now ...

In more GTA 6 news, we recently got confirmation that Milton from Office Space is in the game, the limited-edition GTA 6 DualSense controllers are selling fast, and unsurprisingly, a lot of people are ...

MIAMI — A new message is now sitting high above downtown Miami: “Welcome to Vice City.” The giant pink and white letters were ...

Rockstar Games’ $975,000 “Welcome to Vice City” promotion at Miami’s Kaseya Center has drawn scrutiny after the deal was approved without a vote by the Miami-Dade County Commission. Critics, including ...

Rockstar Games is ramping up marketing for Grand Theft Auto 6 with a massive $1 million billboard in Miami, moving forward ...

GTA 6 brings Vice City to real Miami with $975,000 Kaseya Center sign as Rockstar ramps up marketing before its November ...

Some argue that the county can afford to embrace its fictional twin in the game, “Vice City,” because the real place has experienced a striking drop in violence over time.

Rockstar Games started the real-world campaign for GTA 6. The studio installed a massive Welcome to Vice City sign on top of the Kaseya Center, and reportedly l ...

Miami-Dade County pitched Rockstar Games on GTA 6-themed airports and Metromover wraps — now the sheriff and judiciary are pushing back.