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Ferrero, Froot Loops and WK Kellogg

Ferrero to buy Froot Loops maker WK Kellogg in $3.1 billion deal

Ferrero, the European confectionery giant behind Nutella and Ferrero Rocher, is set to acquire WK Kellogg Co ., the maker of Froot Loops and other classic American cereals, in a $3.1 billion deal, according to a press release issued Thursday.

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· 2d · on MSN

Ferrero Strikes Roughly $3 Billion Deal for Maker of Froot Loops, Frosted Flakes

· 2d · on MSN

Italian chocolate giant Ferrero to buy Kellogg's Froot Loops maker

Albuquerque Journal8h

Breakfast cereal sales declined for decades before Kellogg's sale to Italian company

Breakfast cereal could use a lucky charm. U.S. sales of the colorfully packaged morning staple have been in a decades-long ...

Nutella maker to buy Kellogg for $3.1B, hints at future in Battle Creek

The brand behind famous cereal brands like Frosted Flakes, Froot Loops and Rice Krispies is being sold in a $3.1 billion deal ...

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