EAST AURORA, N.Y. — An iconic children's character is making a comeback. Toy maker Mattel announced Monday that they be relaunching the Barney franchise. Barney will be marketed to a new ...

Barney is back, and while Mattel has not yet officially confirmed it, we’re guessing he still loves you. Toy giant Mattel (MAT) announced Monday that Barney, the friendly (and, let’s be honest ...

The company made the announcement on Feb. 13, saying that besides a Barney TV show, there will be a movie, online content, music and merchandising — including kids’ toys, books and clothing.

Mattel has announced plans to relaunch the Barney franchise with a new slate of content as well as toys and merchandise.