MLB All-Star Week is headed to Atlanta this weekend, and a super-limited Nike sneaker will drop among the festivities to ...

Deion Sanders, 57, renewed his partnership with the athletic wear company by signing another lucrative contract in 2024 ...

University of Colorado coach Deion Sanders wants NFL-style rules in college football, starting with salary cap to control NIL ...

The Diamond Turf 1 has multiple impressive colorways, but none deviate from the original design more beautifully than the ...

Texas Tech was the story of the offseason in the Big 12 with its investment surge and the transfer portal victories that came ...

Colorado Buffaloes coach Deion Sanders has blended sports greatness with cultural influence—and the king of options is back ...

The new Deion Sanders Nike Air Diamond Turf 1 sneakers are sold out at various retailers, so buying them on the resell market seems to be the only feasible option at the moment.

Deion Sanders is widely known as a powerful motivator for his players, just as he once was for his teammates during his ...

Deion Sanders' First Nike Contract and Air Diamond Turf 1 . Sanders signed his first contract with Nike in 1992, when he was playing both professional football and baseball for the Atlanta Falcons ...

Nike is stepping back into the spotlight with Deion Sanders, bringing renewed energy to a classic signature shoe, and the ...

Deion Sanders Pays Emotional Tribute to His Mom in Latest Nike Collaboration Stay updated with the most interesting sports stories, analysis, and breaking news for the NFL, NBA, college football ...

Nike also began a partnership with Coach Prime’s eldest son and social media creator Deion Sanders Jr. on his version of the Diamond Turf 92 signature shoes.