Google’s John Mueller answered a tweet about the URL Removal Tool and why it wasn’t working how it was expected to. The question was in the context of a site that was hacked and generated Japanese ...

The URL Inspection tool in Google Search Console isn’t just a checkbox for SEO professionals. It’s a direct line into how Google actually sees your page. It shows ...

It seems like Google is now showing multiple referring pages for some URLs in the URL Inspection Tool within Google Search Console. Amy @amy91485 noticed it and Glenn Gabe thinks it is new as well. I ...

A year ago, I reported that the Google Search Console's URL inspection tool can show a nofollowed link as the referring page. But it also seems that the URL inspection tool can also show non-linked ...

Google isn't concerned with how many slashes there are in a URL, so there's no need for an artificially flat URL structure. Google’s John Mueller says there’s no benefit to having an artificially flat ...

Google about to close a tool that’s been available since 2009. The URL parameters tool used by webmasters will officially be discontinued by Google next month, but it’s no huge loss. In a brief post, ...

Google also is now highlighting new stats on how improving Core Web Vitals metrics can improve user engagement and business metrics. The Core Web Vitals report in Google Search Console is now showing ...

Google is deploying its own link shorteners, search.app and share.google, for content shared from Discover. The new short links obscure source websites but retain the ability to generate rich previews ...

Google provided an update to its planned URL Shortener shutdown, which was first announced in July 2024. The company says it will continue to support "active" URLs made through its shortener; however, ...