The CEO went on to say he and the company knew Sweeney had detractors that pre-dated her work with the sports betting company ...

If Sydney Sweeney's latest controversy, which involves her role in a new provocative ad, feels like déjà vu, there's a reason why. The "Euphoria" actress is facing backlash over ...

She's calling them out.

HOWARD Stern has defended Sydney Sweeney’s controversial naked ad after it received mass backlash. The radio host is sticking ...

Sydney Sweeney recently found herself again at the center of a heated public conversation over a provocative campaign.

Sydney Sweeney is being branded a marketing "mastermind" after her near-naked sports betting commercial generated a furious ...

Sharon Stone continues to be a "champion" for women in sports amid the spectacle of Sydney Sweeney's Novig campaign. Earlier ...

Sydney Sweeney is facing mixed reactions after starring in a provocative new ad campaign for the sports betting app Novig.

Actress Sydney Sweeney's viral Novig ad drew criticism from "Euphoria" co-star Sharon Stone, who says women's sports ...

Novig reportedly raised funding at a $2 billion valuation, four times its earlier $500 million valuation. Sydney Sweeney is an equity partner, while crypto investors ...

Novig reported sharp increases in trading volume, new depositors and app downloads after Sydney Sweeney's ad launched, but the figures do not separate its impact from the NFL season.

Female athletes have reacted with anger and incredulity to a “hypersexualized” advertising campaign featuring a nude or minimally clad Sydney Sweeney posing with sports equipment.