IBM is paying $1.2bn in cash for SPSS, a company with technology that will bolster its business analytics line-up. SPSS makes predictive analytics and data-mining software that models customer ...

Two of IBM’s most popular analysis products, the Cognos Business Intelligence and the SPSS predictive analytics package, are headed for the cloud, the latest in an ongoing push by IBM to port its vast ...

Predictive analytics, also know as data mining, is used to analyze information such as sales of consumer goods to identify trends and patterns and predict future outcomes. A retail chain could analyze ...

Customer data mining (CDM) may be a fragmented market on the user side, but relatively few vendors control the space, according to evidence from a new Gartner report. CDM, defined by Gartner as "the ...