Want to turn a single image into a full cinematic ad? In this video, I’ll walk you through how to create high-quality, multi-shot ads and UGC-style content using only a single product image—no camera ...

Evaluating performance accurately is vital for making strategic recommendations, allocating budget, and getting C-suite approval—which, as a marketer, is your everyday life. That makes customer ...

Apr. 2—The McAlester News-Capital details the Design An Ad project that has a deadline coming soon. 1 What is Design An Ad? Design An Ad is a fun annual project that encourages students to pick their ...

Marketers such as Procter & Gamble and Bayer Healthcare are taking a closer look at their ad tech relationships.

As B2B marketers, we’re used to treating our buyers as some homogeneous buying committee, which means most of our personalization relies on surveying content based on personas or industries. While ...