While OpenAI began this shift back in March 2025 with its Responses API, Google’s entry signals its own efforts to advance ...

Google’s new Data Manager API gives advertisers a simpler, centralized way to feed first-party data into its AI systems.

Google’s new Developer Assistant lets advertisers and developers use plain language to generate, run, and export Google Ads ...

The Google Home app serves as a central hub to your smart home, and Google is now taking that further than ever before with the launch of Home APIs, which will let other apps and experiences tap into ...

Posts from this topic will be added to your daily email digest and your homepage feed. The search giant will start enabling its new privacy-focused APIs on July 24th, with the goal of phasing out ...

Value stream management involves people in the organization to examine workflows and other processes to ensure they are deriving the maximum value from their efforts while eliminating waste — of ...

The Google Analytics API provides access to Google Analytics (GA) report data such as pageviews, sessions, traffic source, and bounce rate. The official Google documentation explains that it can be ...

A discrepancy has emerged between Google’s official stance on API-based placement exclusions and real-world observations, particularly for Performance Max (PMax) campaigns. The contradiction: The ...

Web application programming interfaces (APIs) are the glue that holds together cloud applications and infrastructure, but these endpoints are increasingly under attack, with half of companies ...

SerpApi and similar firms do fulfill a need, but they sit in a legal gray area. Google does not provide an API for its search results, which are based on the world’s largest and most comprehensive web ...