Zumba Fitness instructors worldwide are not only using a Latin-heavy song lineup in their classes, they're also creating new fans for Latin artists.

FORT RUCKER, Ala. -- Although Zumba, a Latin dance workout, began in the mid 1990s, it just recently made its way to Fort Rucker.

ORLANDO, Fla. - Zumba instructors worldwide are not only using a Latin-heavy song lineup in their classes but also creating fans for artists such as Don Omar, Daddy Yankee and Pitbull.

Omar's "Zumba" has remained high on Billboard's Hot Latin Songs chart for nearly a year, peaking at No. 2. In Greece, Daddy Yankee's "Limbo," currently in the Top 10 on the Hot Latin Songs chart ...

To pump up this segment of the moviegoing audience, the studio teamed up with dance fitness company Zumba to create an original song and workout video as part of a strategic cross-promotion of ...