The initiative reflects the beauty retailer’s commitment to women’s sports, and highlights its efforts to help young girls stay participating in sports by showcasing six athletes as role models. Ulta ...
If you’ve ever donned a uniform or laced up for game day, you know that the lessons learned on the field—resilience, confidence and community—stay with you long after the final whistle. But there is a ...
Ulta Beauty has teamed up with six female athletes from both established and emerging sports for its first-ever Ulta Beauty Roster. Through omnichannel marketing and digital content, these athletes ...
Ulta Beauty is getting in on beauty’s big sports bet. Coinciding with National Girls and Women in Sports Day on Wednesday, the retailer has launched its Ulta Beauty Roster, an inaugural collective of ...
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Beauty brands are cashing in on the beautiful game – and are showing women’s football is big business
Women’s football is having another moment. More than 16 million people watched England win Euro 2025 in July – the most-watched TV spectacle of the year – and, as the game leaves behind its summer ...
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