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Cracker Barrel shares rose over 6% premarket on Wednesday morning, hours after the restaurant chain announced it would ...
20hon MSN
Cracker Barrel refreshed its logo and paid the price. Here's what brand experts say went wrong.
Cracker Barrel misread its own customer base — and our culturally sensitive times — in revamping its image, experts say.
The White House is taking credit for Cracker Barrel’s decision to scrap its much-maligned rebrand in the wake of presidential ...
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